UAE sales calendar 2026–27: 11.11, White Friday, DSF, Ramadan
The big UAE sales run back to back from November to March. Below is a calendar with a day count, and every date says whether it is official or still expected.
Hasm · published 18 Oct 2026 · catalog data checked 9 Nov 2026
The sales calendar
- 27Nov
White Friday
expected 27 NovPer Amazon.ae, the sale usually runs around the last Friday of November, with early access for Prime members. Deals usually run 20–30 Nov. source
14days to go - 2Dec
Eid Al Etihad — National Day
official 2 Dec — 3 DecOfficial public holiday; shops and restaurants run holiday offers. Deals usually run 2–6 Dec. source
19days to go - 4Dec
Dubai Shopping Festival
official 4 Dec — 17 Jan 2027Dubai’s main sale season: mall discounts, raffles and concerts. source
21days to go - 8Feb
Ramadan 2027
expected 8 Feb 2027 — 9 Mar 2027Expected to start around 8 February by astronomical calculation; the exact date follows the moon sighting. Iftar deals and Eid shopping offers.
87days to go
Day counts are from 13 Nov 2026; the page is rebuilt daily and past events drop off on their own.

How not to overpay in a sale
- Compare with the “old price” a few weeks before the sale: the catalog has 212 offers that state the pre-discount price.
- A sale discount and an Esaad, Fazaa or bank-card discount often don’t stack: check the terms before you pay.
- Redeem points before the sale if they are about to expire: a big seasonal purchase is a good way to spend them.
- If you order a lot, one delivery subscription for the sale month usually beats paying per order.
What to do in advance
- Check which cards you already have and what they give in shops. Ranking of discount programs
- Check the value and expiry of your points. What a point is worth
- Compare delivery subscriptions. Subscriptions compared
All time-limited deals on one page
Find discounts for your cardsCommon questions
When is White Friday in the UAE in 2026?
Expected on 27 Nov 2026; deals usually run all week around it. Shops announce the official date.
When is the Dubai Shopping Festival 2026–27?
From 4 Dec 2026 to 17 Jan 2027 — the dates are official.
Does a sale discount stack with a card discount?
Usually not: program terms tend to exclude discounted items. Check the terms of the specific offer.
